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Video Game Analytics 101: Basic Definitions

Posted by Dmitri Williams

Oct 4, 2013 7:02:00 AM

Here are the basic metrics any basic dashboard should have, along with definitions. These are the kinds of metrics that you would hand to your CEO or board to give a high-level view of how things are going. They’re simple, and best seen in the context of time, so the smartest use is to see their period-over-period change in a table or on a graph. More complex metrics are for developers, marketing and community managers who will need to dig deeper into changes. All metrics should be chosen based on the questions your business really needs answers to - see our Practical Metrics blog post on the subject.

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Topics: Game Analytics, Video Game Analytics, Setting Up Game Analytics, Game Metric Definitions

Video Game Analytics 101: Getting Started

Posted by Dmitri Williams

Oct 2, 2013 7:01:00 AM

Before you get started, I recommend you read the post on Practical Metrics. Once you have a sense of what your questions are and who will take action on the answers, you’re ready to consider onboarding a package. Here are four steps to get set up and to make an informed decision:


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Topics: Video Game Analytics, Setting Up Game Analytics

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