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Label | Today This Week This Month | Yesterday Last Week Last Month |
Changes from Yesterday Changes from last Week Changes from last Month |
---|---|---|---|
Daily Active Users | 156501 | 142891 | 13610 |
1-Day Retention | 56.32% | 54.28% | 2.04% |
2-Day Retention | 44.65% | 43.30% | 3.35% |
7-Day Retention | 40.34% | 39.10% | 1.24% |
New Users | 26009 | 24054 | 1955 |
Monthly Active Users | 689452 | 645212 | 44240 |
DAU as % of MAU | 22.70% | 22.15% | 0.55% |
ARPU | $6.42 | $6.32 | $0.10 |
ARPPU | $37.59 | $37.12 | $0.47 |
Average Session Length (HH:MM) | 19:02 | 18:09 | 00:30 |
Average Number of Sessions Per User | 59.00 | 62.00 | -3.00 |
K-Factor | 0.5 | 0.51 | -0.01 |
Total % at high risk | 13.50% | 14.50% | 1.00% |
Total value at high risk ($) | $87,562.00 | $89,521.00 | $1,959.00 |
Total % at moderate risk | 5.30% | 5.50% | 0.20% |
Total value at moderate risk ($) | $34,626.00 | $33,942.00 | -$684.00 |
Total % at low risk | 15.10% | 7.30% | -7.80% |
Total value at low risk ($) | $98,262.00 | $44,885.00 | -$53,377.00 |
Total % stable | 66.10% | 72.70% | 6.60% |
Total value stable ($) | $429,744.00 | $447,435.00 | $17,691.00 |
Total Individual and Social Value | $836,597.00 | $808,273.00 | $28,324.00 |
Total solo value ($) | $357,643.00 | $309,711.00 | $47,932.00 |
Total Social Value ($) | $478,954.00 | $498,562.00 | ($19,608.00) |
Average player value ($) | $69.50 | $68.90 | $0.60 |
Total Social Events | 45954 | 14562 | 1571 |
Total items acquired/created this month | 678341 | 139431 | -23451 |
Total challenges/month | 45681 | 11423 | -279 |
Total map visits/month | 34561 | 9492 | 496 |
Average character level/month | 23.4 | 23.1 | 0.3 |
Total real currency spent/month | $435,671 | $145,341 | $45,431 |
Total number of items bought/month | 45712 | 6734 | -1782 |
Total NPC interactions/month; This week; Last week; week-on-week +/- | 5673 | 1261 | 79 |
Total CRM actions/month | 983 | 145 | -45 |
Total CS actions/month | 13456 | 4562 | 680 |
Total unique items created/month | 6793 | 1793 | 763 |
Total UGC items in circulation/month | 56256 | 12875 | 783 |
Click Here To Show More KPIs |
1-day Retention | 1-week Retention | ||||
---|---|---|---|---|---|
% | # | % Change | % | # | % Change |
10.30% | 22,290 | -2.40% | 10.30% | 22,290 | -2.40% |
Your executive summary awaits. Review a high-level overview of key performance indicators, feature standouts, and population trends aimed at helping you assess how you're doing. Want to get a closer look, or compare? Limit the summary to a specific title for a segmented assessment, or multiple titles for an apples-to-apples view. Weeks are the default, but you can look at day-over-day or month-over-month as well.
Measure what matters; measure success using quantitative key performance indicators. Evaluate your position against the previous period and view where you've improved or fallen behind. Learn more >
One of these things is not like the others. Identify your most commonly engaged actions, events, and items, along with the least common. Review which features standout amongst the rest, for better or for worse, and compare this week's standouts to last week's. Learn more >
Analyze changes in population over a selected period of time to understand how population is trending. Take a closer look by hovering over the graph to view a daily count. Learn more >
What have you got to lose? Measure your population's probability of churning. Review the total percent of players and the total value at high, moderate, and low risk of quitting versus the stable population. Learn more >
It's all about value, and here you dig in deeper. View the total value you have among your users that is stable versus the total value at high, moderate, or low-risk states. Analyze how they change over time. Learn more >
These indicators measure success specific to your application and help you evaluate the success of particular activities which people are engaging in. They will vary by title. Learn more >
Analyze the number of daily active users and how usage is changing over time. Learn more >
Examine trends and changes over time in the number of new users. Learn more >
Check how many monthly active users you have and how their number changed over time. Learn more >
This ratio shows you how many of your monthly active users also fall into the category of daily active users. Learn more >
How much do you earn from your users? This number indicates the average revenue per user, and includes those who do not spend. Learn more >
This number shows the average revenue per paying user. Monitoring this number is particularly helpful for determining how different pricing models work. Learn more >
On average, how much time does a user spend using your title? Are they engaged? Monitoring session length over time can give you an idea of how new features impact user engagement. Learn more >
Are people coming back? How often are they doing so? This is another measure of engagement to track over time. Learn more >
A simple measure of virality. K-factor is the number of invitations sent x their % success rate. A k over 1 indicates growth. Learn more >
Discover if and how the number of user posts changes overtime. Learn more >
How long are people continuing to use your title over time? Here you can analyze your user retention rates. Learn more >