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    APP NAMEGroup Name 1 - with a long title that should truncate
    12/12/12 - 12/12/12
    12/12/12 - 12/12/12
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    This will delete this group and all sub-groups.

    APP NAMEGroup Name 2
    12/12/12 - 12/12/12
    12/12/12 - 12/12/12
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    This will delete this group and all sub-groups.

    APP NAMEGroup Name 3
    12/12/12 - 12/12/12

Welcome to your Dashboard!

Get the big picture; it's all here.

The main dashboard provides you with a high level overview of activity to measure success and gauge your position period over period, so you know exactly how you're doing.

Get started and use this page to:
  • Measure the success of your applications using key performance indicators to track what matters, and examine changes and growth over time.
  • Identify trends in user activity and evaluate which activities people are engaging in.
  • Assess the percent of population at risk of quitting and the value associated with them.
  • Examine positive and negative changes overtime and review common risks to identify candidates for improvement initiatives and feature enhancements.

Individual and Social Values

The guessing game is over - find out who matters most in your network.

Social Networks allows you to uncover which users matter most in your network, so you can reward the people who are making a positive contribution and develop meaningful social interventions to keep them engaged.

Get started and use this package to:
  • Identify your most influential customers and quantify social influence to understand the impact of social influence on your bottom line.
  • Forecast the future spending value of each individual in your system.
  • Develop interventions to reward users and amplify influence to improve monetization, reduce churn, and develop deeper social engagement.
  • Understand which funnels bring not just spending, but influence-based spending.

Predict the future value of every person in your system based on their actions and social interactions, and view the social influence one player has on other players in your system.

Measure twice, cut once. Test your promotional campaigns and retention strategies on a sample population before implementing them across your entire network to see how successful they are at preventing churn or promoting spending. Here, you're not just sampling people, but their friends as well. It's a whole new way to understand social.

Retention & Monetization

Getting to know your users just got easier.

Retention & Monetization allows you to track, analyze, and predict user activities so you truly get to know your audience.

Get started and use this package to:
  • Track each individual user and their behaviour.
  • Analyze what your users are doing on a user-by-user basis, or how specific customer segments are behaving over time.
  • Forecast what your users will do and predict the likelihood of such events.

Product

This module allows you to examine which features of your title successfully engage users and which need improvement. Use the navigation bar on the left to dig deeper into certain aspects of your application such as levels, NPCs, or missions. There is also a custom slot that lets you adjust your metrics to perfectly accommodate the needs of your individual title.

User Acquisition

Lets get started...

Choose which application you would like to view or choose global to see a summary

(8) Games Selected
  • Call Of Duty
  • Call Of Duty Online
  • Destiny
  • Skylanders

Community

Choose Application/Game

Overall Community

Overall Community Health 60724
Number of active players 88948
Number of communities 11053
Communities with more than 50% active users 43526
Communities with more than 50% of members at high churn risk 47097
Intra-community score 43779
Community Contribution 32516
Total Individual and Social Value 44592
Fraction of isolated players 53976
Graph: Overall Community Health 18077
Graph: Top X Largest Communities by Network Value 48917

Individual Community Indicators

Community ID  Size  Avg. Churn Risk  Individual
contribution
total 
Community
contribution
total 
Network total  Clustering
coefficient 
Centralization 
60724 03/24/2012 365 52.2 0.97 0.89    
88948 03/03/2012 385 26.5 0.89 0.89    
62037 04/05/2012 332 54.6 0.78 0.84    
88196 09/05/2012 280 15.3 0.45 0.84    
25241 01/01/2013 84 15.4 0.42 0.86    
97550 03/24/2012 365 18.3 0.24 0.75    
11053 03/03/2012 385 35.6 0.95 0.89    
43526 04/05/2012 332 23.9 0.24 0.91    
47097 09/05/2012 280 56.27 0.78 0.94    
43779 01/01/2013 84 15.8 0.98 0.97    
32516 03/24/2012 365 116.2 0.67 0.84    
44592 03/03/2012 385 200.3 0.76 0.94    
53976 04/05/2012 332 100.36 0.65 0.91    
18077 09/05/2012 280 15.2 0.88 0.51    
48917 01/01/2013 84 89.32 0.89 0.49    

Top Player Indicators Graph

The main dashboard provides you with a high-level overview of activity to measure success and gauge your position period over period, so you know exactly how you're doing. Basic Metrics provides you with the baseline measurements for your title, including details on usage, retention, social activity, and revenue. Funnels allow you to set up a visual representation of any sequence of actions. The typical use is for conversions from acquisition to monetization, but it's a very flexible tool you can use to begin isolating problems and taking action. System Metrics allows you to analyze specific title components to determine what experiences, events, and mechanics are helping or hurting business outcomes like churn, spending, virality, etc., and where improvements can be made. It answers the question "what is and isn't working?" See the past, forecast the future. User Metrics allows you to take advantage of predictive analytics to track, analyze, and forecast user activities so you truly get to know your audience. Social Networks is Katana's super power. Learn not just LTVs, but which users impact other users' bottom line. This influence score changes everything from acquisition to monetization to retention, and the built-in tools let you take action. Enter an Account ID, or a range of IDs, e.g. 1001-1015.