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User Metrics

Welcome to User Metrics!

Getting to know your users just got easier.

User Metrics allows you to track, analyze, and predict user activities so you truly get to know your audience.

Get started and use this package to:

  1. Track each individual user and their behaviour.
  2. Analyze what your users are doing on a user-by-user basis, or how specific customer segments are behaving over time.
  3. Forecast what your users will do and predict the likelihood of such events.

Track and predict user's actions using dashboards, for activities such as:

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Explore what users are doing globally, what they've done historically, and what they will do in the future.

The main dashboard provides you with a high-level overview of activity to measure success and gauge your position period over period, so you know exactly how you're doing. Basic Metrics provides you with the baseline measurements for your title, including details on usage, retention, social activity, and revenue. Funnels allow you to set up a visual representation of any sequence of actions. The typical use is for conversions from acquisition to monetization, but it's a very flexible tool you can use to begin isolating problems and taking action. System Metrics allows you to analyze specific title components to determine what experiences, events, and mechanics are helping or hurting business outcomes like churn, spending, virality, etc., and where improvements can be made. It answers the question "what is and isn't working?" See the past, forecast the future. User Metrics allows you to take advantage of predictive analytics to track, analyze, and forecast user activities so you truly get to know your audience. Social Networks is Katana's super power. Learn not just LTVs, but which users impact other users' bottom line. This influence score changes everything from acquisition to monetization to retention, and the built-in tools let you take action. Enter an Account ID, or a range of IDs, e.g. 1001-1015.